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 > Andar, led by CEO Kim Cheol-woong and Gong Seong-a, has participated in the world’s largest textile exhibition, 'Intertextile Shanghai', from August 27 to 29, in collaboration with global fiber leader Lycra Company.
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> Intertextile Shanghai is renowned for showcasing the latest trends in textiles and discussing distribution and business opportunities. Andar, a leading brand in K-Athleisure, demonstrated its strong partnership with Lycra Company at the event.
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> Key highlights of their participation include:
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> Collaborative Showcase: Andar exhibited innovative products made with Lycra’s yarns, receiving high praise from global buyers. Notably, the Lycra® Adaptive yarn was featured in Andar’s newly developed 'Air Expert' line, which is gaining significant attention as a next-generation athleisure staple.
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> Leadership Engagement: Andar’s CEO Kim Cheol-woong and Lycra’s CIO Steven Stewart attended the event to strengthen their technological alliance and discuss exclusive new material developments.
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> The event underscored the collaboration’s potential to advance product quality and innovation in the athleisure sector.
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> [이 게시물은 최고관리자님에 의해 2025-03-17 11:54:53 K-Beauty / Fashion에서 이동 됨]
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